The Mystery Shopper’s Manual

With hundreds of mystery shopping companies out there, how do you decide which ones you will work with? Many mystery shoppers find that they end up working most with a few favorite companies and doing occasional assignments for others. They may also decide that there are a few they will never work with again. How can you find the companies you will love and avoid the ones that may not work as well for you?

First of all, remember that a company that one shopper loves may be despised by another. Mystery shopping companies, like mystery shoppers, have “personalities.” The culture of a particular company may mesh well with your style while another doesn’t. Those things you will learn as you go. What we will address here is how to increase your chances of finding the best companies for you with as little trial and error as possible.

Here are some ways to screen mystery shopping companies and find the best ones for you:
…continue reading How to Check Out a Mystery Shopping Company

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David Agius, of The Sentry Marketing Group, answered some questions for us about mystery shopping for them. The Sentry Marketing Group provides mystery shopping and market research services to a wide range of industries. The company is a member of the Mystery Shopping Providers Association. Here is what David had to say:
…continue reading The Sentry Marketing Group – Mystery Shopping Company

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Jim Coyle, president of Coyle Hospitality Group, recently took the time to answer some questions about mystery shopping for Coyle Hospitality. Founded in 1996, Coyle Hospitality Group  provides mystery shopping and market research services exclusively for the global hospitality industry, including hotels, restaurants, spas, cruises and venues worldwide.
…continue reading Coyle Hospitality Group – Mystery Shopping Company

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Sensors Quality Management Inc. — SQM — is a mystery shopping company headquartered in Toronto, Ontario, Canada. They were founded in 1993, and they serve clients in a variety of industries in 40 countries around the world, including the United States.

SQM recently answered some questions about mystery shopping for them. Here is what they had to say.
…continue reading SQM Mystery Shopping Company

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Melinda Brody and Company is a video mystery shopping company based in Orlando, Florida. Melinda has provided sales training and mystery shopping services for new home builders all over the United States since 1986

Melinda Brody, President of Melinda Brody and Company, Inc, recently answered some questions about being a video mystery shopper for her company. Here is what she had to say: …continue reading Melinda Brody and Company

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Impact Marketing is a mystery shopping company based in Dallas, Texas. They have performed video mystery shopping for new home builders all over the United States since 1999.

Shana Cyr, VP of Sales for Impact Marketing, recently answered some questions about mystery shopping for them. Here is what she had to say: …continue reading Impact Marketing Mystery Shopping Company

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Looking for mystery shopper opportunities?

BestMark Mystery Shopping has teamed up with leading automotive manufacturers to launch a national research study that includes 14,000 lucrative mystery shops in October and November. BestMark has opportunities to both perform the mystery shops and to help recruit others to perform shops in your area. Those who conduct shops for the Automotive Study receive a free minor auto service (oil change, tire rotation, etc.) and a $25-60 cash payment for performing a service evaluation, depending on the vehicle. In addition, by recruiting and referring shoppers to participate in the study, you can earn money and large cash prizes!

What you need to do to get involved:

1. Visit www.bestmark.com/autostudy.htm.
2. Fill out an application – it’s free!
3. Email KeyAutoRecruiter@BestMark.com expressing your interest to get involved in the recruiter / referral program.

Any questions? Contact autostudy@bestmark.com or call 1-800-969-8477.

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Amy Melanson, Client Services Manager at Goodwin & Associates, along with the schedulers and editors at Goodwin, recently answered some questions about mystery shopping for them. Goodwin & Associates specializes in providing mystery shopping services to the hospitality industry, although they serve a variety of industries. The company is a member of the Mystery Shopping Providers Association.

Here is what Amy and the staff had to say about mystery shopping for Goodwin & Associates. …continue reading Goodwin & Associates Mystery Shopping Company

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Ralph Fontaine of GfK Mystery Shopping recently answered some questions about mystery shopping for GfK. GfK has more than 15 years of global mystery shopping experience, covering over 2,000,000 mystery shops in markets including retail, wireless telecom, quick service restaurants, travel and transportation, petroleum/convenience stores, grocery, financial services, and automotive.

Here is what you need to know about being a secret shopper for GfK Mystery Shopping.

…continue reading GfK Mystery Shopping Company

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