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Cathy Stucker has been a mystery shopper since 1995. She is the author of The Mystery Shopper's Manual.
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I love to mystery shop restaurants. Getting paid to eat seems like the best job ever! ;o) Here is a follow up to my article on mystery shopping restaurants with more tips to make your restaurant shops easier and your reports better: …continue reading More Restaurant Mystery Shopping Tips
The UK has some of the most interesting mystery shopping assignments. A while back, I wrote about the extreme mystery shopper who had even purchased and crashed a car as part of an evaluation of automobile insurer service. Now comes this story from the Times (of London) Online about a mystery shopping study where secret shoppers are paid to go to church. …continue reading Get Paid to Go to Church
Hotel secret shoppers get paid to evaluate all aspects of the guest experience in establishments ranging from motels to luxury hotels, resorts and spas. Do you think you would like to get paid to stay in hotels, order room service and more? This article tells what hotel mystery shopping is like, and how you can become a hotel secret shopper. …continue reading Hotel Mystery Shopping
In most mystery shops, the client and the business you visit are one and the same. However, in competitive secret shops, the client hires mystery shoppers to visit their competitors. Why would they do this, and is it ethical for mystery shoppers to do competitive shops? …continue reading Competitive Mystery Shops
As a secret shopper, I have been asked to do some things that seemed a bit, well, odd to me. Those were pretty tame though: things such as buying mismatched shoes or asking silly questions. I have never flooded a basement or crashed a car as part of a mystery shop, but Colin Shaw has. …continue reading Extreme Mystery Shopping
One thing you never do when secret shopping is identify yourself as the mystery shopper. That is why they call it “secret” shopping. The exception to this rule is when you are doing a reveal shop, also known as a reward shop. These shops can be great fun, because not only do you get to tell them that you are the mystery shopper, you get to . . . …continue reading Reveal or Reward Mystery Shops
Mystery shopping a restaurant is more than getting paid to have dinner. Restaurant mystery shops require lots of details: names, timings, and much more. Do your preparation, follow the guidelines, and make good observations to do a great job on your shop report. Here are some tips for making your next restaurant shop easier and more successful.
