Mystery Shopper's Manual

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HOLIDAY SHOPPING SURVEY: MYSTERY SHOPPERS FIND 70 PERCENT OF RETAILERS FAIL TO IMPLEMENT CRITICAL SALES TECHNIQUES

December 20, 2005 by Cathy Stucker

The following is a press release from the Mystery Shopping Providers Association:

According to a recent survey of more than 1,100 mystery shoppers, retail stores have not ramped up their level of customer service during the 2005 Holiday Shopping Season. More than 70 percent of mystery shoppers surveyed said they noticed either no difference or less helpfulness from store employees during the Holiday season in comparison with the rest of the year.Continue Reading

The Mystery Shopper’s Manual Reviewed

December 4, 2005 by Cathy Stucker

Take a look at the review of “The Mystery Shopper’s Manual” posted by Rhonda Bell at All Info About Mystery Shopping.

“The Mystery Shopper’s Manual” Voted 2005 Industry Book of the Year

November 28, 2005 by Cathy Stucker

The Mystery Shopper’s Manual was voted Industry Book of the Year for the third consecutive year in an online poll of mystery shoppers by NCPMS.

Thanks to those who nominated the Manual and voted for it. It is always good to know that shoppers are getting value from my book!

Speedmark and SG Marketing Announce Merger

November 28, 2005 by Cathy Stucker

From a press release today:

Speedmark Information Services is pleased to announce the merger with SG Marketing Group effective January 1, 2006.Continue Reading

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Mystery Shopping Companies

Updated 4/20/18! Access my free curated list of more than 150 legitimate mystery shopping companies.

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