Although most of the questions on secret shopping reports are objective, yes-or-no style questions, many reports include one or more questions that ask for your opinion. Examples include questions such as:
- Based on the service you received today, would you have opened an account at this bank?
- Based on the rental agent’s presentation, would you have rented an apartment here?
- Would you return to this store/restaurant and spend your own money?
These questions call for your opinion, but a good answer requires that you back up your opinion with reasons and facts. Here are some examples of how to handle these types of questions.